Representatives from Phong Phu at the Heimtextil exhibition in Frankfurt, Germany.

From January 9th to January 12th, 2024, Phong Phu Household Textile Company’s products were showcased at the Heimtextil trade fair in Frankfurt, Germany, aiming to promote and facilitate commercial transactions of its cotton towel products in the European market.

Heimtexil is one of the largest and most prestigious textile trade fairs in Europe and globally. The exhibition featured over 3,000 exhibitors from 60 different countries, with the objective of connecting textile businesses worldwide to foster trade relationships.

Customers and partners exploring Phong Phu’s booth at the Frankfurt, Germany exhibition.

As one of the largest and most reputable textile enterprises, Phong Phu had the opportunity to bring its high-quality cotton towel products to the European market with an impressive booth at the Heimtextil exhibition. Among them, the Cotton towel products garnered significant attention from visitors due to their eye-catching and luxurious designs.

Mr. Bui Thanh Tuan, the Director of Business Development and representative of Phong Phu at Heimtextil, expressed his satisfaction with their presence at the event. “The presence of Phong Phu’s towel products in the largest economy in Europe is a testament to our ability to create quality products for international customers,” Mr. Tuan assessed. He also noted that European countries such as Germany play a crucial role in meeting the growth demands of Phong Phu’s textile products.

Phong Phu’s booth at the Heimtextil exhibition in Frankfurt, Germany.

The Heimtextil 2024 trade fair also emphasizes the sustainable trend towards environmental conservation and green economy in the near future. Specifically, textile products from participating countries must meet criteria related to minimizing emissions, reducing plastic packaging, and prioritizing the development of eco-friendly materials. With 60 years of experience in producing high-tech cotton towels, Phong Phu is gradually shifting towards environmentally friendly production methods while ensuring quality for customers worldwide.